Hi stevejarek,
While price is certainly one of the more important parts of “value” … the “value” of a mattress purchase is what is most important and price is just one of many factors that can affect the “value” of a mattress purchase. There isn’t a “formula” that can be used to assess or “calculate” the value of a mattress because there are so many different variables and criteria involved that can affect the price of a mattress that can each be more or less important to some people and not to others who may have completely different criteria or definitions of “value”. The “value” of a mattress purchase is also relative to how a mattress compares to the other finalists you are considering or to other mattresses that are available to you in your area (or online if you are also considering online options). There are many reasons that a mattress that may be “good value” for one person or in one area of the country may not be good value for someone else that has very different needs and preferences or that lives in a different area.
There is more about the 3 most important parts of the “value” of a mattress purchase in post #13 here which can help you make more meaningful quality/value comparisons between mattresses in terms of suitability (how well you will sleep), durability (how long you will sleep well), and the overall value of a mattress compared to your other finalists based on suitability, durability, and all the other parts of your personal value equation that are most important to you (including the price of course and the options you have available after a purchase if your choice doesn’t turn out as well as you hoped for).
I don’t know of another mattress off the top of my head that has the same design and uses the same materials and components so I don’t have a reference point and there are also many different variables involved in how different retailers or manufacturers price their mattresses (see post #14 here) so it’s not really possible for me to guess what any specific retailer or manufacturer would sell the same mattress for except to say there would probably be a range of prices but depending on how you are defining a “traditional retailer” (and not a specialty sleep shop or a factory direct manufacturer) … it would probably be safe to say that it would sell for substantially more than Brooklyn Bedding is selling it for.
While they don’t mention the type or blend of latex in the top layers or the density of the polyfoam in the base layer so it’s not really an apples to apples comparison … as an example the Sealy Optimum Meadowcrest here also contains two 2" layers of latex over a polyfoam support core and has a list price (but probably not a “final price”) that is more than double the price of the BME.
Phoenix