Hi celtic586,
You may already know this but Pure Crafted Beds is a member of this site (they are actually the newest member) which means that I believe they compete well with the best in the industry in terms of their quality, value and service. They are a subsidiary of Capitol Bedding which is a multi-generational wholesale manufacturer that has been making some high quality/value mattresses for many decades but up until now they were only available in retail stores and this is their first venture into factory direct sales on the internet. When I talked with the owner I was very impressed with his overall philosophy and the attention they put into using high quality materials in their mattresses in every budget range and they are avoiding the more general trend in the mainstream industry that tends to use increasingly lower quality materials in their mattresses.
There is more about the most important parts of the “value” of a mattress in post #13 here but in terms of the quality of the materials the TruEssence uses 4 lb infused gel memory foam along with 2.4 or 2.5 lb transition layers (depending on the firmness you choose) and a 1.8 lb base layer which are all high quality materials and there are no weak links in the mattress.
While they are normally only available online … if you are in the Lansing area then you are fortunate because I just confirmed today that you can make an appointment with Jennifer at the Pure Crafted Beds number to try them out in the factory which isn’t a showroom but would give you a chance to test the mattresses in person.
Phoenix