SleepEZ and Sleeping Organic

[phoenix]

Hi Lulu0915

But when I spoke to the SleepEZ (I spoke to Sean) I asked who is your wool certified organic by. He said he had no organic certifications on the wool. And he said I should call Wool Gatherers, and he gave me the Wool Gatherers website and he told me to contact them to ask them. He said he didn’t know if their wool was certified organic… So I called the Wool Gatherers and the person I spoke to said their wool is not organic. And he asked which wool I was referring to and I said I am looking at purchasing a sleepEZ mattress so its the wool they use in their cover. I asked him 3 times and he kept repeating their wool is not certified organic and actually seemed upset I kept asking,

You may be misunderstanding what he told you (although of course I wasn’t on the phone call). When I talked with Shawn today and he told me that they purchase two types of wool which which is the organic and the natural for each of the two lines of mattresses. Just as a point of reference as well … Shawn tends to downplay organic certifications anyway because of all the confusing issues that are surrounding it in the industry as a whole and as LJGMDAD has mentioned as well there is really no difference in terms of “purity” between the natural wool which is farmed using organic farming methods and their organic wool even though it isn’t actually certified organic.

And he said the finished product they use, Ecowool, its not organic. Again Sleeping Organic mentions organic wool all over their website. So if the Ecowool you use is not organic, why put organic wool all over your website?

The Ecowool is the trademarked name for the non organic wool that The Wool Gatherers supplies and isn’t certified organic. Sleeping Organic describes it as “organically raised eco-wool” which is true but it’s not GOTS certified organic which is really the only type of certification that can legitimately be called organic so their description of the wool in various places on their site that calls it organic is more about marketing terminology than about an actual certification for the wool. It would be somewhat like a local farmer selling food directly from their farm that was farmed organically but didn’t have a certification (which in this case would be a USDA organic certification) that may actually be “more organic” than some of the certified organic food that you can buy in the store.

There are also other wool cooperatives around the country that also have very high quality wool that aren’t certified organic (some of the woolen mills are listed in post #3 here).

The most reliable way to deal with all of this in the industry as it currently stands (which I agree is confusing and difficult to “decipher” is if an actual organic certification is important to you regardless of the “purity” of the wool then I would ask to see the organic certification so that even if the wool was organic if there isn’t a GOTS certificate available that goes with it then you have the option to purchase a mattress where the actual wool certification is available for you to see.

Phoenix